Content strategy · Systems · Complex products

Content strategy creates value. Content systems make it scale.

I’m Kim Bennett, a content design leader focused on complex product experiences in the cybersecurity space. I explore how organizations can turn content strategy and guidance into shared infrastructure that both people and AI tools can use to produce quality content.

Creating clarity is where content design shows its value

Complex products ask people to make sense of unfamiliar concepts, connected systems, and decisions with real consequences. When teams use different language or work from different assumptions, that complexity shows up in the experience. Content design creates value by helping teams build a shared understanding of what the product is, how it works, and what people need to do.

I use object-oriented UX (OOUX) to make that understanding real, naming the objects in the system, defining their attributes, and mapping their relationships. This gives teams a foundation for content strategy and design decisions. Content systems then help people and AI tools apply that strategy consistently across experiences and at scale.

Cybersecurity Object-oriented UX Content design systems Enterprise platforms Cross-channel journeys AI-enabled experiences

My work

Portfolio coming soon.

Case studies from my work will live here.

Speaking + Learning

I speak and teach about strategic influence, content systems, AI, and the role of content design in complex product organizations. I also coach content designers and UX writers who want to grow from excellent execution into strategy, influence, and leadership.

Speaking · Button 2026

What got us here won’t get us there: Repositioning content design for what’s next.

Workshop · UX Content Collective

Strategic Influence for Content Designers.

Influence follows people who deliver value. This workshop gives you a repeatable framework to put to practice.

Coaching · UX Content Collective

Career coaching for content designers

I help content designers and UX writers grow into strategic, confident, high-impact leaders.

Kim Bennett
About Kim

Kim Bennett is a Principal Content Design Manager, speaker, educator, and coach specializing in strategic content design, systems thinking, and complex product experiences, including cybersecurity. She teaches Strategic Influence for Content Designers through UX Content Collective and speaks about repositioning content design in AI-first organizations.